West Interrupting Swift, Blown Way Out Of Proportion

Can you name a past winner of a Video Music Award?

While you ruminate on that, allow Land of Punt to recap the lowlight of this year’s MTV Video Music Awards show. During her acceptance speech, teen country sensation Tayor Swift was interrupted by hip hop genius Kanye West.

KanyeWestTaylor Swift

West “stormed” the stage, “ripped” the microphone from Taylor’s trembling hands and proclaimed that Beyonce should have won the venerated award instead of Swift.

America and the rest of the free world buckled in the sheer terror as they relived West’s thievery of Swift’s moment of glee and celebration.

Did anyone realize the awards show was on MTV?

Did anyone realize the VMA’s is the most artificial of all award shows?

And we’ll ask it again, can any one name a winner of a VMA?

The amount of coverage this incident received was mind boggling. Wasn’t there anything more important to talk about?

At first Land of Punt thought it was staged. After a few days, we realized that assessment wasn’t quite accurate but we still believe it was choreographed in some way.

Every year something happens at the VMA’s that propels it into mainstream headlines. It’s strange how it happens every year.

A few factors kept this story in the news cycle. There was video of the incident. Swift is drop-dead gorgeous. The media, ignoring the ACORN scandal, had nothing else to cover. West appeared on the much publicized debut of The Jay Leno Show the following evening.

West was harangued in the media, berated on the internet and called a “jackass” by the President Of The United States.

Taylor Swift appeared on the View to discuss her painful ordeal.

Taylor Swift appeared on the View to discuss her painful ordeal.

Never has so many been so upset over an incident so innocuous. Who cares? It’s the MTV Video Music Awards. When it’s all said and done, winning a VMA won’t even make Swift’s resume.

In fact being the “victim” will help Swift sell more albums and more Taylor Swift concert tickets than ever before.

This incident was the last in a trio of high profile public displays of rudeness. The previous Wednesday Joe Wilson called the President a lair in a joint session of Congress.

Saturday night, Serena Williams threatened to shove a tennis ball down a line judge’s throat at the U.S. Open.

It’s interesting that in all three incidents of crassness the perpetrators were one race and the victim was another. Yet, the only incident charged with racism was Wilson yelling “You Lie” at the President. Go figure.

Judging by his comments on the Leno show, it appears that after a few Kanye West concerts the hip hop savant might take some time off for reflection—perhaps a chance for “rehabilitation?” Interestingly enough, this incident gives him political cover.

What West did was wrong. It was rude. But it wasn’t that bad, especially relative to his other discretions. Swift is a victim but only because she’s 19 (she turns 20 in December).

If West had done this to Beyonce, Pink, Mary J. Blige, or Gwen Stefani, he would be sporting a black eye right about now.

Update10-07-09/21:58 p.m.

Beyonce Knowles told O Magazine that Kanye West was “standing up for art” when he interrupted Taylor Swift at the 2009 MTV Video Music Awards.

“Well, I knew his intentions, and I knew he was standing up for art. And he told me before, when they said the nominees, he’s like, ‘You have this award.’ And when they didn’t call my name he was, like, completely shocked. And when he walked on the stage, I was like, ‘No, no, no!’ and then he spoke, and I was like, ‘Oh, no, no, no!'”

Profound.

Lady Gaga, or as we like to call her Laga, said the decision to cancel her tour with Kanye was mutual–sure it was. Fame Kills will launch a week later than planned and all the stuff the two were supposed to do together has been scrapped.

Learn More About .